What makes a Good Investment? Burger franchises have several advantages over other QSR (quick-service restaurant) and fast-casual restaurant franchises. First and foremost, burgers are an American staple and have a strong emotional connection with consumers. Burgers are one of the most ordered food products and can be easily customized to meet the ever-changing consumer preferences.…
Acknowledge Potential Struggles Before we dive into the strategies, it’s important to understand the challenges of marketing a restaurant. One of the most significant struggles is competition. With so many restaurants in the market, it can be challenging to stand out and attract customers. You’re competing against the other eateries in town which means getting…
Ask the Important Questions When courting different cheeseburger franchises, it is essential to ask both the franchisor and yourself some important questions including: Menu offerings: Look at the menu offerings of the franchise you’re considering. Are they in line with current food trends and what customers are looking for? Is the franchise known for serving…
Up and Operating At its core, operations management in a restaurant involves the oversight of every aspect of the restaurant’s daily operations. This includes everything from food preparation to inventory management, to customer service, and beyond. In short, operations management is what keeps the restaurant running smoothly, and ensures that guests have a positive dining…
The Tale of Two Burger Franchises Both Culver’s and Wayback Burgers have established their own unique brand presence in the competitive fast-casual burger industry. The first Culver’s restaurant opened in 1984 in Wisconsin, and the brand has since grown to include over 800 franchise locations in the U.S. Culver’s is known for its straightforward approach…
Opening a restaurant can be a great investment, but it’s important to understand the potential risks and rewards before diving in. Thinking about getting into the restaurant business? There are various routes you can take, depending on your skillset and goals. Learn more about the pros and cons of opening a restaurant, and how a…
The Cost of Doing Food Business Food cost management refers to the process of controlling the expenses associated with purchasing and storing ingredients and other food-related inventory. This also includes the preparation and serving of menu items. Understanding how to effectively manage these costs is essential to the success and longevity of any food service…
The Basics A franchise agreement is a clear legal document containing terms and provisions that are mutually agreed to by the franchisor and franchisee, binding them to meet certain obligations and expectations while under contract with each other. Ideally, franchise agreements lay out terms for everything from operational timelines to terms and conditions, to usage…
A Delicious New Year At the start of each new year, diners and restaurant owners look ahead at what will be “hot” and tantalizing for tastebuds in the coming months, partially predicted by older trends that have fallen out of favor as well as new preferences and emerging technologies. Working chefs, restaurant owners, and industry…
A Little History on The Milkshake By the 1930s, milkshakes and malted milk drinks became readily available thanks in part to the proliferation of the electric blender. Drugstore soda fountains, lunch counters, and diners were finding the sweet beverage to be increasingly popular among a wide range of consumers, both young and old. In the…