Franchise Training & Supportat Wayback BurgersYour Key to Success

Securing an A+ location is undoubtedly crucial in owning a Wayback Burgers franchise. Our Real Estate Team, along with trusted real estate experts, have streamlined the process. Our Wayback Real Estate platform utilizes in depth market analytics to assist you in finding the optimal site for your restaurant.

We use cutting-edge AI technology to provide in-depth market analytics. This data is presented through informative charts, graphs, and heat maps, offering invaluable insights to guide your decision-making process. While our typical locations range from 1600-1800 sq ft, we offer flexibility to accommodate a variety of venues.

Once you’ve found the perfect location, our Real Estate team will work with you to submit the LOI and conduct an on-site review using a comprehensive checklist. This ensures that the location meets all requirements before proceeding with the lease negotiation which we will handle for you. You and your attorney will review the finalized lease before execution and moving on to the design & build phase.

Once you’ve signed the lease, it’s time to bring your Wayback Burgers vision to life. We have a relationship with an architectural firm that can prepare your layout and working drawings. We will then assist you in ordering and scheduling all the equipment you need to open your Wayback franchise. Our Design & Build team will then help you find 3-5 local general contractors and help you negotiate and understand the bids that are submitted. Once you have selected the GC, our team will assist you with the applications for permits. Once permits have been secured, our Design & Build team will schedule weekly calls to keep your project on track. Our experts are always available to address any questions or concerns your contractor might have during the build-out process to ensure a smooth and successful experience.

Our multifaceted franchise training begins approximately six weeks before your restaurant’s opening. Recognizing unique learning styles, we incorporate a blend of in-person and on-site learning.

First, we require a 10-day, in-person training at one of our Certified Training Restaurants to establish a solid foundation. Here, you will be hands-on with frontline operations, mastering opening and closing procedures and getting comfortable with our technology stack.

Once you’ve completed your hands-on experience in a restaurant setting, you will attend Wayback Business School. Wayback Business School is a classroom setting course located at our Wayback Burgers Franchise Support Center in Cheshire, CT.  During this five day course, you will learn the ins and outs of successfully running a Wayback Burgers franchise. The team at our Franchisee Support Center delivers presentations from various operational areas from Procurement, Technology, Success & Performance,  National & Local Marketing, Administration, Accounting, and much more!

The day you all have been waiting for is here. Once you have passed all inspections, our Restaurant Excellence team arrives to help train your initial team members and open your doors to the public. Four days of closed-door training will be followed by a friends and family event to kick off your opening. Once the doors are open and the guests are coming in our team will help you with managing the flow while continually assisting you with managing your team to provide the overall best guest experience.

We believe in open, regular communication. We keep you updated through periodic webinars, monthly calls, newsletters, annual Business Information Meetings, and Franchisee Conventions. This helps all franchisees and managers stay informed about everything happening in the Wayback family.

1. National Marketing Campaigns: Large-scale brand awareness efforts are backed by marketing kits for local advertising of offers and Wayback promotions.
2. The Wayback Reward Program: We offer a national Rewards Program that boost sales and loyalty engagement. Wayback guests can place in-restaurant, take-out, kiosk, online and app orders through the loyalty program. Our loyalty program allows guests to accrue points to use towards future visits.
3. National & Local Social Media Advertising: We provide franchisees with social media support, including monthly calendars, automated posts, and targeted advertising on popular platforms such as Facebook, Instagram, TikTok, and more.
4. Grand Opening Support: Our dedicated local restaurant marketing manager will help you plan and execute your Grand Opening marketing plan. This multi-step marketing plan will start prior to opening and continue post-opening to kick off all your local marketing initiatives for the future.
5. Partnerships & Fundraisers: Wayback Burgers is proud to partner with Boys & Girls Clubs of America, hosting annual fundraising events and offering local engagement opportunities.

To further strengthen your franchise efforts, we assign each franchisee a dedicated Business Consultant. Your Business Consultant will be focused on your success as a Wayback Burgers franchisee. Our Restaurant Excellence team will also be working alongside your business consultant with restaurant visits to support you and your team.

Regular restaurant visits will ensure quality assurance and provide opportunities for insightful business reviews.

At Wayback Burgers, we take immense pride in our world-class franchise training and support, enabling our franchisees to stay on top and evolve in the ever-changing restaurant industry.