Wayback saw sales skyrocket 30 percent in January, and those significant numbers have continued through February and March. This year marks the 30th anniversary of Wayback Burgers, and the company is as strong as it’s ever been. In 2020, systemwide sales lifted 4.9 percent, four locations opened, and 17 new franchises were awarded after August.…
NIKKI-LYNN ROSBROUGH, 29 Director of Marketing Brand: Wayback Burgers Years in franchising: 5 No. of units: 166 What attracted you to franchising? I honestly didn’t know much about franchising. I was just really excited about the opportunity at Wayback Burgers. I love having the opportunity to be creative and learn and grow with such an…
You only get one chance to make a first impression. It’s as true for a franchise business as it is for a job candidate or a first date. That’s why a successful grand opening event is such an important part of introducing a new franchise location to a local community. Managing local grand opening events…
Wayback Burgers, America’s Favorite Hometown Burger Joint and one of the nation’s fastest-growing burger franchises, is celebrating the first day of summer with a cool treat for our guests. For the 10th straight year, we’re proclaiming the first day of summer (June 21) as #FreeShakeDay. All participating restaurants will give away one FREE 12 ounce…
Wayback Burgers is celebrating the first day of summer with a cool treat for our guests. For the 10th straight year, we’re proclaiming the first day of summer (June 21) as #FreeShakeDay. All participating restaurants will give away one free 12 ounce Black & White Milkshake per guest all day Thursday, June 21, while supplies…
When Bill Chemero and John Eucalitto came on board in 2008, Wayback Burgers had 10 restaurants—eight company-run stores and two franchises. They took a year to solidify operations before embarking on a growth tear few brands in its space could rival. Fast forward to the end of 2017 and there were 155 stores across 29…
In today’s global economy, it makes sense for business owners to consider exploring foreign markets. But not every market will work for your business. After all, some countries are arguably oversaturated with American brands. That’s why you might want to consider taking root in emerging foreign markets instead. You can, of course, make an argument…
Cheshire fast-food franchisor Wayback Burgers says it has inked a pact to sell its brand of fresh burgers and shakes in the Emerald Isle. Wayback announced Thursday the signing of a master franchise agreement with food-service entrepreneur Zubair Najim to open an unspecified number of Wayback restaurants in Ireland. Zubair currently operates a Subway sandwich…
Wayback Burgers opened its newest restaurant in Johar Town, Lahore, Pakistan on April 14, 2018. This is Wayback Burgers’ first location in Pakistan and in areas surrounding Lahore. The newest Wayback Burgers restaurant, owned by Ejaz Chaudhry, Imran Zahoor, Kamran Zahoor and Imtiaz Chaudhry, is located at 56-GCP Housing Society, Opposite Shoukat Khanum Cancer Hospital, Johar…
Businesses that want to grow into a successful, nationwide organization often need to send sales representatives out into the field to meet prospective clients. After all, there’s nothing like face-to-face interactions to build a relationship and seal the deal, especially in today’s impersonal digital age. Sales territories have historically been divided up geographically, but this…