Wayback Burger reflects on record brand growth at the end of 2021

America’s favorite hometown burger joint looks to build on momentum over next twelve months


Wayback Burgers, America’s favorite hometown burger joint and one of the nation’s fastest-growing burger franchises, is excited to report that 2021 saw record positive gains. As businesses bounce back from the aftermath of the pandemic, the company’s projected expansion and innovation led to strong growth including a systemwide sales increase of 26.2% and a comparable store sales increase of 24.19%.

In the last 12 months, Wayback Burgers awarded 124 new franchise agreements worldwide and awarded the master franchise for Japan, as well as oversaw 13 remodels and opened 18 new locations.  Wayback Burgers also partnered with Reef Kitchens to operate 25 ghost kitchen locations within major cities throughout the U.S. All these transactions contributed to the company’s overall success, and it is looking to maintain this positive trajectory in 2022.

In addition to sales and expansion, Wayback Burgers enjoyed continued success with the company’s philanthropic efforts through its national partnership with Boys & Girls Clubs of America, whose mission is to enable all young people to reach their full potential as productive, caring and responsible citizens. Since the partnership’s launch in June 2018, Wayback Burgers has raised around $650,000 for the non-profit organization through a variety of national fundraising events and initiatives. Wayback Burgers also awarded a $10,000 prize to the Boys & Girls Clubs of Middle Tennessee in Nashville through a nationwide contest with Boys & Girls Clubs of America to name an outstanding staff member that went above and beyond.

“We are very proud of the Wayback Burgers brand for having a successful 2021,” stated Patrick Conlin, President of Wayback Burgers. “We can’t thank our franchisees and guests enough for supporting the brand this past year. There was great enthusiasm, dedication, hard work and execution day in and day out by our franchisees and their teams that resulted in a record year for Wayback Burgers, despite challenges in the supply chain and labor. As we begin 2022, Wayback Burgers is well positioned for even greater success.”

Sales growth was bolstered by popular seasonal limited time only (LTO) menu items, such as the Impossible Melt, Fiery Bacon Burger, Bourbon Bacon Burger, Guac Burger, Brownie Milkshake, Pumpkin Caramel Milkshake, Tangerine Milkshake & Tangerine Lemonade and Chocolate Cake Shake.

This year, Wayback Burgers is optimistic about strong sales at its restaurant locations, the roll out of exciting new LTO items, as well as 15 to 20 restaurant openings across the U.S. and more international openings including Japan’s first Wayback Burgers, opening in February 2022.

For more information on Wayback Burgers, please visit WaybackBurgers.com, or visit our social pages on FacebookTwitter or Instagram. For more information about the Wayback Burgers franchise opportunity, visit WaybackBurgers.com/Franchising/.


Founded in 1991 in Newark, Delaware, Wayback Burgers is a Connecticut-based fast-casual franchise with a reputation for cooked to order burgers and thick, hand-dipped milkshakes, served in an environment that hearkens back to a simpler place and time — when customer service meant something and everyone felt the warmth of the community. Wayback Burgers currently operates in 32 34states with over 166 locations nationally and internationally in Brunei, Morocco, Saudi Arabia, Malaysia, Pakistan, The Netherlands and Manitoba, Canada and Ireland. Through its executed international franchise agreements, Wayback Burgers plans to open in 38 provinces/countries, including the Middle East, Northern Africa, South Africa, Bangladesh, Ireland, Japan, Germany and in Canada, Alberta, Ontario, Saskatchewan and British Columbia.